Abstract
As demonstrated in Chapters 1-4, the notions of servitization and PSS are
currently becoming the new normal for businesses all over the world, especially in the
unfolded circumstances of the pandemic and the gradual transition to online digital
space. To further aggregate the theoretical frameworks discussed, this chapter will
introduce a number of relevant winning cases of the implementation of servitization
and PSS models among the platform giants in travel and stay booking, e-commerce, car
sharing, content, as well as health appliance and telemedicine industries.