Search Result "RDE."


RDE in Concept Research: An Empirical Demonstration

Ebook: Rule Developing Experimentation: A Systematic Approach to Understand & Engineer the Consumer Mind
Volume: 1 Year: 2012
Author(s): Alex Gofman,Tõnis Mets
Doi: 10.2174/978160805284411201010090

Origins of RDE and the Role of Experimentation in Consumer- Driven Innovation

Ebook: Rule Developing Experimentation: A Systematic Approach to Understand & Engineer the Consumer Mind
Volume: 1 Year: 2012
Author(s): Alex Gofman
Doi: 10.2174/978160805284411201010003

Helping Packages Get Noticed on the Shelf Using RDE

Ebook: Rule Developing Experimentation: A Systematic Approach to Understand & Engineer the Consumer Mind
Volume: 1 Year: 2012
Author(s): Alex Gofman,Howard R. Moskowitz,Tõnis Mets
Doi: 10.2174/978160805284411201010279

Foundation of Sensory Optimization in the Food Industry

Ebook: Rule Developing Experimentation: A Systematic Approach to Understand & Engineer the Consumer Mind
Volume: 1 Year: 2012
Author(s): Howard R. Moskowitz
Doi: 10.2174/978160805284411201010129

Extending RDE to Evaluating Potential Social Anxiety Factors

Ebook: Rule Developing Experimentation: A Systematic Approach to Understand & Engineer the Consumer Mind
Volume: 1 Year: 2012
Author(s): Howard R. Moskowitz,Alex Gofman,Gillie Gabay,Hollis Ashman,Ipshita Ray
Doi: 10.2174/978160805284411201010221

Measuring Interest and Price for Sensory Experience: Application to Hotels

Ebook: Rule Developing Experimentation: A Systematic Approach to Understand & Engineer the Consumer Mind
Volume: 1 Year: 2012
Author(s): Johanna Fyrbjörk,Rieko Shofu,Linda Ettinger Lieberman,Howard R. Moskowitz
Doi: 10.2174/978160805284411201010184

Neuromarketing 2.0: How Rule Development Experimentation is Innovating Neuromarketing Research

Ebook: Rule Developing Experimentation: A Systematic Approach to Understand & Engineer the Consumer Mind
Volume: 1 Year: 2012
Author(s): Sokol Zace,Howard R. Moskowitz
Doi: 10.2174/978160805284411201010405

Consumer-Driven Website Optimization

Ebook: Rule Developing Experimentation: A Systematic Approach to Understand & Engineer the Consumer Mind
Volume: 1 Year: 2012
Author(s): Alex Gofman,Howard R. Moskowitz,Tõnis Mets
Doi: 10.2174/978160805284411201010310

Putting RDE on the R&D Map: A Survey of Approaches to Consumer-Driven New Product Development

Ebook: Rule Developing Experimentation: A Systematic Approach to Understand & Engineer the Consumer Mind
Volume: 1 Year: 2012
Author(s): Alex Gofman
Doi: 10.2174/978160805284411201010072

Introduction to Consumer-Driven Optimization of Landing Pages

Ebook: Rule Developing Experimentation: A Systematic Approach to Understand & Engineer the Consumer Mind
Volume: 1 Year: 2012
Author(s): Alex Gofman
Doi: 10.2174/978160805284411201010299

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